Psychological observations:
Initially on the site: free micro-test → free medium test → full test paid. Everyone chose the free medium.
Made the medium test paid — everyone switched to the free micro-test.
Okay, made the medium test free but with a condition of reposting on social media. Result: everyone continues to take the micro-test, and about 1 in 200 shares — and then deletes the post.
Conclusion, which I already knew: people take everything free. Where you need to make even a little effort or pay — they choose only as a last resort.
I'm sure: if only the 3-question test is left free, and the rest is paid — people will happily take the 3 questions and that's it.
Anyone have ideas for monetization?





